The T-Mobile Dance: When Frozen Grand Central Meets Evolution of Dance

Since traditional advertising ceases to be effective, I am afraid the future is made out of quote-unquote guerrilla marketing like this T-Mobile ad just shot on London Liverpool Street railway station. The war over mind share rages on and in the very near future it would be impossible to leave your home without stumbling into an advertisement, and most of the time you won’t even know you’re in one.

It is a loathsome, offensive ad. Yet I can’t look away:

Check out T-Mobile’s Life’s for Sharing YouTube channel for prep videos.

Can I Get A Napkin Please?

Upon watching a musical for the first time many people find it a bit weird when a thespian just breaks out into a song in the middle of a conversation. Once a viewer accepts this as an externalization of the character’s feelings, it becomes a natural tool of the genre. How about if people just broke into a song in real life? That’s a whole different ball game, and is exactly what sixteen Improv Everywhere agents set out to do this week.
This New-York group, now a global movement, whose aim is to cause scenes of chaos and joy in public places, gained international notoriety last January, when two hundred agents just froze up in New-York’s Grand Central Station and did not move for five minutes.

This week’s stunt, which was done in a food court of an LA mall, was a rare occasion where the group actually asked management’s permission beforehand. This allowed the group to practice the night before, hook up wireless microphones to the PA system, and hide video cameras behind two-way mirrors, unbeknownst to the patrons and staff of the mall.
The result is spectacular:


Can I Get A Napkin (Please) – Improv Everywhere – Lyrics

Cashier: Lemonade,
Spilt across the countertop
There’s ice and lemons everywhere now
I gotta clean it up!
Can I get a napkin please?
I’m gonna need some just like these
I’ve got three or four
But I might need more
Can I get a napkin please?!  
Mustard guy: Aw man!
Can I get a napkin too, by chance?
I have spilled some mustard on my pants
What a pain!
It’s a shame!
This is probably gonna stain
If I don’t get a napkin
Cashier: We both need napkins that’s a fact
Mustard guy: That’s true!
It’s napkins that we lack  
Cashier: We’re agreed
We’re in need  
Mustard guy: On our knees we humbly plead
Can we get a napkin please!  
Both: Can I get a napkin please?
We promise that we’re not wasting trees  
Cashier: I’ll take one from you
Mustard guy: And this hot girl too
Both: Can I get a napkin please?
Mother: I need a napkin!
I’ve got an infant in my arms
And I don’t mean to cause alarm
She just hurled
On my pearls
She’s my darling little girl
But can I get a napkin?  
Janitor: I’m the janitor
The working man you all ignore
Sweeping up this dirty floor
Boy, my left foot sure is sore
And I
Just want a chance
To show the world
That I can dance  
All: Can we get a napkin please?
Security guard: What the hell is goin’ on here?
Cashier: We need more napkins!
Security guard: I’m on it!
Get me some napkins up here stat
The lower food court’s where I’m at
Listen up
Girls and guys
I am authorized
To search you for napkins  
All: Can we get a nap…
Can we get a nap…
Can we get a napkin, please?
We promise that we’re not wasting trees
This cashier
Right here
Needs assistance, that is clear
Can she get a napkin…  
Charlie Todd: Here’s a napkin.
Cashier: Please!



Enjoy the playback:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.