Pickled at Great Expense – or – How My Silly ‘lil Post Went Viral

· tweet 2 comments Posted on June 19, 2012 by Shahar Golan

Contrary to what you may have read in The Guardian, not “everyone in Israel is talking about the British-American BBC comedy Episodes”. In fact, most Israelis have never heard of it and it certainly did not go ‘viral’. Nonetheless, what did go kinda-sorta viral is my little post about it, published three weeks ago on my blog, in which I apparently coined the phrase ‘pickled at great expense‘.

You see, blogging about minutia you can never be sure if you come off as clever or just petty. That’s why when someone ‘gets it’, when someone understands that some of these posts use insignificant events to talk about bigger things, that a post about a television show is actually about the increasing amount of responsibility we outsource to new technologies – that’s when I feel rewarded. Also, The Google.

Big bonus: Episodes’ lead actor Stephen Mangan tweeting about it:
Twitter:

Haaretz - June 14, 2012 The Guardian - June 17, 2012

Here’s the relevant part from that episode. Have a little taste of this fly-under-the-radar comedy:

Watch this video on YouTube.
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  1. Mr. Y.
    21 June 2012 at 2:14 am Permalink

    okay see the guardian’s mistake was relaying on “HaAretz” which nobody reads

  2. Larry
    21 June 2012 at 7:49 pm Permalink

    We picked this up for the print edition of the New Jersey Jewish Standard.