The Holocaust – Now at a Discount
Today, within the pages of my daily newspaper I have found a flier titled ‘We must know, we must remember‘, sporting a Jewish yellow badge. As Holocaust Remembrance Day is next week I was interested in seeing what was inside the flier, as invoking such a powerful image, a Star of David patch with the German word ‘Jude‘ on it is a potent emotional symbol in Israel to this day. Opening the flier I found out that this is actually an advertisement and for 99NIS I can get my hands on two Holocaust-related books, thanks to a collaboration between the subscription department of Yedioth Ahronot and Steimatzky, Israel’s leading bookstore chain.
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