Pickled at Great Expense – or – How My Silly ‘lil Post Went Viral

Contrary to what you may have read in The Guardian, not “everyone in Israel is talking about the British-American BBC comedy Episodes”. In fact, most Israelis have never heard of it and it certainly did not go ‘viral’. Nonetheless, what did go kinda-sorta viral is my little post about it, published three weeks ago on my blog, in which I apparently coined the phrase ‘pickled at great expense‘.

You see, blogging about minutia you can never be sure if you come off as clever or just petty. That’s why when someone ‘gets it’, when someone understands that some of these posts use insignificant events to talk about bigger things, that a post about a television show is actually about the increasing amount of responsibility we outsource to new technologies – that’s when I feel rewarded. Also, The Google.

Big bonus: Episodes’ lead actor Stephen Mangan tweeting about it:
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Here’s the relevant part from that episode. Have a little taste of this fly-under-the-radar comedy:
httpv://www.youtube.com/watch?v=XqQB9TwibAs&showinfo=0

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