First Smart Israeli TV Ad of 2009

Israeli cable TV provider HOT has recently launched an ad campaign about its video on demand service. There are a dozen or so TV ads, but only one of them is the real McCoy: a short, smart and funny commercial that flatters the viewer’s intelligence while genuinely relating to the advertised product. Check it out:
httpv://www.youtube.com/watch?v=G9o07Kgbv2E
The Hebrew caption reads: Watched an entire season of CSI

Since I usually only blog about offensive ads, I thought I would change the bitch-to-praise ratio by pointing to this rare catch. If you need your dosage of venom, go and check out one of the related posts linked below.

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